Where We Invest
We look for seed stage companies that solve the problems created by our aging population, labor shortages, and climate change. Today, we're most excited about these three sectors.
Labor shortages are rapidly becoming a severe problem in manual labor intensive businesses. Productivity growth has declined from 4% to <1% and will only get worse as the global population becomes older. We’re looking for founders transforming productivity.
Each day the United States adds 10,000 more seniors to the economy, while the number of doctors and nurses shrinks. We believe in companies tackling the challenge of aging.
Extreme weather will create as much as a 50% crop yield variation while the growing global population will require at least 35% more food, against a backdrop of farmers in their sixties. As we shift towards more resource intensive foods, we’re searching for reinventions in our agricultural solutions.
How We Help
We started Creative to provide more support than is the norm for a venture fund and this is reflected in how we focus on building opportunities for our teams. All of our partners bring expertise that spans the gamut in helping our founders succeed.
Whether it’s access to six million acres of Indonesian palm trees for an agricultural startup, 300 factories for an industrial company, or entire hospital chains, we’ll do whatever it takes for our companies to succeed. We’ve got deep relationships in Asia that open doors other people don’t even know exist.
The industries we work in are hard. We know this because we’ve worked in them. Our team and advisors have started robotics companies and hospital chains, have run manufacturing businesses, have managed global supply chains, and have taken physical products to market. We’ll help you avoid mistakes we’ve made, and deal with a few of your own.
No matter who you are, where you are, talent is always critical. We help founders find and hire the best talent. Sometimes it’s a direct referral—sometimes it’s literally calling people up and asking for their help.